Yaqoot APP
Yaqoot is a digital service by Zain KSA, offering users the ability to order and activate regular or eSIMs and manage their mobile packages entirely through the app.
Yaqoot APP CAMPAIGN
This case summary highlights a winning digital marketing campaign of Yaqoot which is an offering of Zain KSA. The objective of the campaign was to increase purchases, targeting the Saudia Arabian market (KSA) with the use of the Yaqoot app. The main tasks were to stimulate app installs and user interaction, especially the digital services offered by Yaqoot which include ordering regular SIM cards or eSIMs and configuring and activating service packages.
The main strategies would be to use the power of digital platforms and to reach the quality indicators in the app. With a conversion rate of 15 percent and more than 400k installs, the campaign was quite successful and demonstrated that it could effectively reach the specified audience and lead to its conversion to the product usage.
The case study highlights how a powerful call to action, powerful offers, and a clear digital strategy can result in quantifiable success with app based campaigns.
Yaqoot APP CAMPAIGN
This case summary highlights a winning digital marketing campaign of Yaqoot which is an offering of Zain KSA. The objective of the campaign was to increase purchases, targeting the Saudia Arabian market (KSA) with the use of the Yaqoot app. The main tasks were to stimulate app installs and user interaction, especially the digital services offered by Yaqoot which include ordering regular SIM cards or eSIMs and configuring and activating service packages.
The main strategies would be to use the power of digital platforms and to reach the quality indicators in the app. With a conversion rate of 15 percent and more than 400k installs, the campaign was quite successful and demonstrated that it could effectively reach the specified audience and lead to its conversion to the product usage.
The case study highlights how a powerful call to action, powerful offers, and a clear digital strategy can result in quantifiable success with app based campaigns.
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Other Case Studies
Check our other project case studies with detailed explanations
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